Under Creative and Overwhelmed

By: Shelly Joines

Earlier this year I was planning a wedding and wrote on how similar it can be to your next large meeting in terms of branding and marketing through social media. This blog shares those previous tips of unique and consistent ways to get started if you’re feeling under creative and overwhelmed.

But now that I have that massive event under my belt, I’m on the other side of the tunnel and looking back it doesn’t seem so hard. In fact, I’ve learned about several other ways to incorporate social media and how to keep guests connected during the event! As always, I’m sharing low cost solutions with non-profits in mind. Continue reading Under Creative and Overwhelmed

Continuing Education for a Young Professional

By: Lindsey Rowan

There I was, twenty-four years old, just a year and a half into my career, attending my first FSAE (Florida Society of Association Executives) Annual Conference. During the very first breakout session, the speaker asked for a show of hands of the CEOs in the room. When nearly half of the room raised their hand, I felt intimidated. Are people wondering what I’m doing here? Am I even qualified to be here? Continue reading Continuing Education for a Young Professional

Affinity Programs 101 – Part II

By: Bennett Napier, CAE

Choosing Your Dance Partner

In the previous installment on this topic, the issues of structure related to non-dues revenue affinity programs were covered in depth. This installment focuses on picking the right partner to ensure long term value that enhances the association’s brand.

Setting Expectations Continue reading Affinity Programs 101 – Part II