By: Malarie Barineau
Valentine’s Day is quickly approaching! Are you ready? According to the History Channel, the holiday itself dates back to the 5th century and originates from the Roman holiday, Lupercalia, and from a man named St. Valentine. If you want to learn more about the history behind Valentine’s Day check out the History Channel website at http://www.history.com/topics/valentines-day/history-of-valentines-day. Continue reading “February 14th, What Are You Going To Do?”
By: John Ricco, CAE
I recently read a thought provoking Harvard Business Review article titled, “Tell Your Team What Customers Should Say About Them.” The customer service model outlined was basic, yet compelling. In addition, a recent personal experience confirmed the philosophy, but more on that later. What do you want your members to say when they walk away?
Continue reading “What Your Members’ Say When They Walk Away.”
By: District 3 (John Galligan, Sigrid Hazelwood, Danielle Jessup, Will Lessley Rachel Luoma, MS, CAE)
During the holiday season, the first thing that comes to mind is food. Thanksgiving for most people usually consists of a large multi-course meal followed by lots of eating, drinking, resting and even shopping. If you really think about it, a healthy association or non-profit is similar to a multi-course meal in that all aspects of the association should complement one another to help form a well-rounded experience for those involved. In associations for example, all departments must work together to ensure that efforts support the overall mission of the association. When it comes to planning a big holiday meal, similar considerations may be made.
Image courtesy of Boians Cho Joo Young at FreeDigitalPhotos.net
So, in the holiday spirit, we wanted to share some of our favorite recipes that have helped make planning a big holiday meal a success. Please feel free to share this with your family and friends to. Continue reading “Recipes to Guarantee a Memorable Experience”
By: Kasey Patton
In the world of fundraising, donors have come to expect a level of well-deserved care and attention.
Over the last 5 years, I have worked with all kinds of donors from the smaller level donor who is raising funds with their home-made bake sale, to major donors who are giving small fortunes to your association or non-profit. In both cases your donors are giving to you in hopes of making the world a better place by helping your association achieve its goals. Continue reading “Thanking Donors? Follow your Mother’s Advice!”
By: Beth Evarts
No matter how big or small your company/corporation is, the heart and soul of any business starts with a simple face to face greeting and/or how you answer the phone. That one single moment in time sets the tone going forward and leaves the customerwith either one or two feelings:
The person with whom I am dealing with will and can help me, or
This person cannot or will not help me and I may need to speak with a supervisor who can make a decision to help me.
Continue reading “THE HEART OF THE MATTER”
By: Kaitlyn Hudlow, M.S.
Now more than ever, company culture is an important factor for a successful business. It is a known fact that people will be happier to pull into work every day knowing they are a part of a team, not just another worker bee. One way to start building that “team” feeling, is by showing your co-workers you appreciate them. Below are 10 simple ways to show your co-workers you care! Continue reading “10 Simple Ways to Show Your Co-Workers You Care”
By: Caroline Thomas
Imagine that you’re standing in your favorite store. What do you see around you? What catches your attention? What ultimately convinces you to make a purchase? Is the purchase you make planned or unplanned? You make your way through a store to find you are surrounded by a variety of items and that can sometimes lead to an overwhelming feeling. I have to admit that there have been times that I have forgotten why I went to a store in the first place because of all the distractions that are present. The good news is that you can be the difference in a consumer’s experience. There are many strategies that can be applied in both the world of retail merchandising and association management that will help to achieve the goals you strive for. Continue reading “Shop for Success”