By: Shelly Joines
Earlier this year I was planning a wedding and wrote on how similar it can be to your next large meeting in terms of branding and marketing through social media. This blog shares those previous tips of unique and consistent ways to get started if you’re feeling under creative and overwhelmed.
But now that I have that massive event under my belt, I’m on the other side of the tunnel and looking back it doesn’t seem so hard. In fact, I’ve learned about several other ways to incorporate social media and how to keep guests connected during the event! As always, I’m sharing low cost solutions with non-profits in mind. Continue reading Under Creative and Overwhelmed
By: Shelly Sobol
Going to a “networking” event can oftentimes feel like you’re going to a sales convention. Determining what someone can do for you, and pitching what you can do for them. But how do you (or your association/business) make an event more subtle on sales and more about genuine connection? The folks at Hyatt Hotels showed me how when they recently hosted an event in Tallahassee before the Florida Society of Association Executives’ Education Day. Continue reading Getting Your Name Out There
By: Caroline Thomas
Have you heard this saying before? Something old, something new, something borrowed, something blue, and a sixpence in your shoe. It remains one of the most well-known wedding traditions, stemming from an English rhyme. Many brides round up items for each of these categories for good luck on the biggest day of their life. If you can believe it, in an office staffed with approximately thirty people, four of us are getting married within two months of each other this coming spring.. I am learning so much throughout the process that I want to share how you can utilize these concepts at your next association event, whether you consider yourself to be superstitious or not! Continue reading Something Old, New, Borrowed, Blue…and Something for You:
By: Shelly Sobol
Once upon a time, in a land far, far away….
While the actual stories have changed from the time we were children, the idea of storytelling hasn’t. We tell stories to make sense of the changing world around us and to remind the listener of shared values (or values you want to instill upon them). You can use these same storytelling skills when determining a branding plan for your professional image. My goal today, is to share how to brand your organization by storytelling, and telling those stories through images (versus text/infographics/video or other mediums). Continue reading Glass Slippers and Branding
By: Lauren Asbell, CMP
One of my favorite parts of magazines is when they ask people “What’s in your bag?”. You can gain great tips on beauty products, books, how to pack, etc.
We have a few meeting planners in our office and I always like to take a peek at what they have in their toolbox. I’ve picked up some great tips from them. Below are my essentials. Continue reading Meeting Toolbox Essentials
By: Jill Jackson, CMP
In event planning there is a never-ending “to do” list when it comes to preparations and perfecting execution of successful events. Most who don’t plan meetings and events full-time either believes it is fun or dread every minute of it! For me, I guess I have been involved in some type of event planning for as long as I can remember…or more like as long as I’ve been old enough to help my mother! My mom was the “party planner” for all family gatherings, friends and church events, as well as running her own catering business “for fun” on the side. My sister and I were always involved in some aspect of these events. Little did I know these experiences would help me learn the ins and outs of event planning and that it would be my professional career one day! Continue reading Successful Event Execution or Disorganized Chaos!
By Amy E. Bean Napier
After spending a week in Las Vegas, watching many people throwing a lot of money at slot machines and gaming tables trying to beat the odds and go home winners, it really made me think more about the odds of winning at anything, whether in Vegas, home or at work! Continue reading Playing the Odds