How to Attract Millennials

By: Justin Mischler

Social Media platforms are the quickest and easiest way for people searching for employment to get a sneak peek of what your company is about. With this new wave of technology and the convenience of doing everyday tasks online from the comfort of your home, it is extremely important for companies to make an impression through their social media platforms.

As a millennial, I understand what our generation is looking for in terms of content, design, and overall attractiveness within a company website. Roughly 88% of 18-29 year olds use some kind of social media platform. This number shouldn’t be surprising to most, but this presents a challenge because this demographic is constantly using social media to inform them of the world around them. Continue reading “How to Attract Millennials”

Building Your Blogging Foundation

By: Shelly Joines

Three years ago this March, we started out on a blogging adventure. We had hopes of where this corporate blog would take us, but had no idea the exposure and workload it would bring along with it. In that time, we’ve tried a myriad of organizational tools, deadlines, strategies to accumulate graphics and ways to improve. If your organization or association is interested in creating a blog, we’re sharing how it all came to fruition and some things we have learned along the way. Continue reading “Building Your Blogging Foundation”

Your New Year’s Resolutions

By: Malarie Barineau

As the New Year approaches one question comes to mind – have you made your New Year’s Resolution(s) yet?  If not, you still have a few more days to go.

Most people make one or more personal New Year’s Resolutions but why not make professional New Year’s Resolutions too. Here are two of the most common professional New Year’s Resolutions for the upcoming year: Continue reading “Your New Year’s Resolutions”

Greek Recruitment Tips for Networking

By: Shelly Joines

This time 10 years ago, I was preparing for what was my final time being involved in recruitment through my sorority at Florida State University. While it felt like a time consuming tradition at the moment, it taught me more than I could imagine about networking and interviewing. You see, opening up and engaging with people isn’t a natural skill for all so knowing ways to make other people comfortable and helping manage a conversation (at a conference luncheon let’s say) is a special skill.

We’ve shared several blogs about networking and how to do it properly, wearing your badge on the right lapel, preparing an elevator speech and asking questions, but we haven’t really laid out conversation starters and more importantly ways to keep the conversation going. Continue reading “Greek Recruitment Tips for Networking”

Continuing Education for a Young Professional

By: Lindsey Rowan

There I was, twenty-four years old, just a year and a half into my career, attending my first FSAE (Florida Society of Association Executives) Annual Conference. During the very first breakout session, the speaker asked for a show of hands of the CEOs in the room. When nearly half of the room raised their hand, I felt intimidated. Are people wondering what I’m doing here? Am I even qualified to be here? Continue reading “Continuing Education for a Young Professional”

Nervously Networking

By: Kristi Spargo

I recently attended a client meeting in Chicago along with over 35,000 attendees. With that insane amount of people basically overtaking the city, pretty much every person I saw was a potential networking opportunity. The sales people that I attended with were practically salivating at the world of prospective clients and never seemed to have enough time to meet everyone. Yet, for me, I am an editor/writer that works from home. The loudest and most people-intensive day of my week is Thursday, when both the trash and recycling truck swing by my house. Admittedly, being in a scenario where I am expected to drop into a room packed with strangers and network forces me outside of my comfort zone. It is part of my job, however, to establish connections and potential authors and nobody said it was easy. Continue reading “Nervously Networking”

Getting Your Name Out There

By: Shelly Sobol

Going to a “networking” event can oftentimes feel like you’re going to a sales convention. Determining what someone can do for you, and pitching what you can do for them. But how do you (or your association/business) make an event more subtle on sales and more about genuine connection? The folks at Hyatt Hotels showed me how when they recently hosted an event in Tallahassee before the Florida Society of Association Executives’ Education Day. Continue reading “Getting Your Name Out There”