How to Attract Millennials

By: Justin Mischler

Social Media platforms are the quickest and easiest way for people searching for employment to get a sneak peek of what your company is about. With this new wave of technology and the convenience of doing everyday tasks online from the comfort of your home, it is extremely important for companies to make an impression through their social media platforms.

As a millennial, I understand what our generation is looking for in terms of content, design, and overall attractiveness within a company website. Roughly 88% of 18-29 year olds use some kind of social media platform. This number shouldn’t be surprising to most, but this presents a challenge because this demographic is constantly using social media to inform them of the world around them. Continue reading “How to Attract Millennials”

YOU’VE BEEN SERVED

By:  Dee Kring, CAE, CMP

What is the first thing you would do if your organization were faced with a lawsuit?  I’m not an attorney, nor an insurance agent, so it may seem strange for me to answer this question.  However, I’ve learned a few lessons in my association management career that I’m compelled to pass on to other association professionals because many of us (perhaps in a state of panic) would answer the question with “call an attorney”.  I will save you the call and tell you the first question an attorney will ask you: “what type of insurance do you have?” Continue reading “YOU’VE BEEN SERVED”

To Boldly Go Where Others Have Gone Before

By: William Ferguson

Which is more frightening to you? Being the first one to do something or following in someone else’s footsteps? Stepping into an established role brings more challenges than you might think at first. Earlier this year we partnered with a new association that was changing management right in the middle of on-going programs. This has been a very challenging, but highly rewarding, year for me. Keep reading for ideas on how to tackle taking on a position that had previously been filled. Continue reading “To Boldly Go Where Others Have Gone Before”

Four Tips for Effective Grassroots Programs

By: Eric Thorn, Esq.

From time to time your association may be faced with the need to advocate for or against specific language in a piece of legislation and your members may be called upon to meet with legislators for that purpose.  The following are some tips that we share with our clients’ members to help them be effective advocates: Continue reading “Four Tips for Effective Grassroots Programs”

How to Launch a Grant or Scholarship in 5 Steps

By: Lindsey Rowan

“Congratulations! You are a recipient of the 2017 Business Association Grant!”  Working for a 501 (c)(3) organization that provides grants and scholarships to candidates for advanced education in its profession, I have the privilege of implementing the smile behind that tri-folded letter. You already have a purpose, need, and in my case, the funding – now what? Though there are a lot of moving parts, below are five summarized steps that have assisted me in launching a grant or scholarship from start to finish. Continue reading “How to Launch a Grant or Scholarship in 5 Steps”

Preparing for Disaster

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By: Matt King

Summer is upon us. It is a time for sun, sand and fruity drinks by the pool. However, as the June and July months come to a close, we begin to relive the frightening moments leading up to last year’s Hurricane Hermine. We are seeing storms starting to form in the Atlantic. The City of Tallahassee is instructing its citizens on where to fill up sand bags. Our minds start racing as we plan for the worst. Continue reading “Preparing for Disaster”

AMC Model Benefits Clients During Conference Season

By: Shelly Joines

Being an Association Management Company (AMC) staff member and attending a client’s annual conference is like killing two birds with a single stone. It allows me to apply our best practices to benefit the client while learning from this event and sharing with our other client associations.

This past weekend, I had the pleasure of assisting with one of our client’s annual conferences in Orlando. I have in depth experience in the dental laboratory industry in my almost 9 years at PIAM and it’s exciting to carry knowledge and experience from this to one of its state component members. Continue reading “AMC Model Benefits Clients During Conference Season”