By: Caroline Thomas
I’m not sure where the time went, but somehow it’s already time to deck the halls! Regardless of how you celebrate this time of year, you may be faced with some much needed preparation in the workplace for the end of the year. We’re sharing a new holiday carol for businesses. Continue reading The Twelve Days of… Association Management
By: Lesli Sullivan
Online social networking has given us a new way to build connections for career management. It can also be a trap for self-induced embarrassment. Despite the importance of being professional online, research has shown that too few people heed the expert’s advice and it is costing them jobs. Continue reading Social Media Professionalism
By: Shelly Joines
Earlier this year I was planning a wedding and wrote on how similar it can be to your next large meeting in terms of branding and marketing through social media. This blog shares those previous tips of unique and consistent ways to get started if you’re feeling under creative and overwhelmed.
But now that I have that massive event under my belt, I’m on the other side of the tunnel and looking back it doesn’t seem so hard. In fact, I’ve learned about several other ways to incorporate social media and how to keep guests connected during the event! As always, I’m sharing low cost solutions with non-profits in mind. Continue reading Under Creative and Overwhelmed
By: Shelly Sobol
In two months, I’m getting married. After 16 months of planning, researching every element, and working with family and friends to make it all happen, we’re just 60 days away. To say that my fiancé and I really utilize social media is an understatement. We use it to share our adventures, our quirky interests, and connect with loved ones. And sometimes, like it or not, social media is the quickest way to disseminate important information.
In these last 16 months, our wedding planning has taken a similar approach to branding as your next important event, product roll-out or association milestone. Continue reading Two and Through!
By: Shelly Sobol
Once upon a time, in a land far, far away….
While the actual stories have changed from the time we were children, the idea of storytelling hasn’t. We tell stories to make sense of the changing world around us and to remind the listener of shared values (or values you want to instill upon them). You can use these same storytelling skills when determining a branding plan for your professional image. My goal today, is to share how to brand your organization by storytelling, and telling those stories through images (versus text/infographics/video or other mediums). Continue reading Glass Slippers and Branding
For profit thinking in a non-profit world