Networking 101: What You Thought You Knew… But Probably Don’t

by: Kim Barclay

Remember back in the late ‘80s, NBC had a public service campaign called “The More You Know”? The messages focused on education, social awareness, storm survival and basic information regarding day-to-day life skills.  I think that’s what we need for our daily business and work related interactions…specifically networking.  Networking is a skill that isn’t taught anymore and you can only learn from experience.  People don’t practice it, therefore they are horrible at it.  I can’t tell you how many times I have attended a networking event and people will not introduce themselves to the people they are sitting with, nor did they bring any business cards.

Here are some basic DOs and DON’Ts you may not know to successfully engage people in any networking situation:

Continue reading “Networking 101: What You Thought You Knew… But Probably Don’t”

A Tale of Two Certifications: Not All Credentialing Programs Are Created Equally

By: Rachel Luoma, MS, CAE

As an association professional who has been involved in running a certification program for almost a decade, credentialing has always been important to me.  Certification programs should be based on a particular industry and set the standard related to knowledge or skill of an individual.  Accreditation is an institutional certification program and outlines what a business or company needs to do to meet the standard.

Credentialing is a means to allow an industry to set minimum standards for an entire profession. To me, a credentialing program says – we care about the product or service we produce.  For an individual professional, voluntary certification is a process by which we can learn/grow and show our profession that we are proficient enough in our craft to meet the standard. Continue reading “A Tale of Two Certifications: Not All Credentialing Programs Are Created Equally”

5 Ways to Master Smart Phone Videos

By: Shelly Sobol, B.S. and Kaitlyn Hudlow, M.S.

Lights, camera, action! Being an actor or director sounds really glamorous with red carpets, make-up assistants, the newest technology, and traveling to exotic locations. But since we’re not Michael Bay, and we’re not shooting the newest action film, we’re confined to what we have: an iPhone 4s/5 and an eager staff!

In early July, we attended an incredibly insightful luncheon through the Tallahassee Society of Association Executives (TSAE) on “Video 101: How to Shoot and Edit Videos on Your Mobile Phone”. This small hands-on course was led by Natalie Pierre, a reporter for the Tallahassee Democrat. Continue reading “5 Ways to Master Smart Phone Videos”

Be the Mockingjay: What the Capitol Can Learn from Associations

By: District Three
John Galligan, Sigrid Hazelwood, Danielle Jessup, William Lessley, Rachel Luoma,  CAE

In the dystopian world of the Hunger Games, all resources flow into the Capitol where the rich and powerful greedily refuse to let the resources flow back out to the 13 districts who supplied all the goods and services to begin with. This, of course, is what brings about their downfall. Surely, if Panem were run like a non-profit, they would have never found themselves in such a situation.

The staff in our office bring together resources across all areas of association management which allow us to work as one large team for our clients. The organizations we work with allow us to improve our members’ lives which, in turn, causes the members to give back to the organization. Those Capitol people were really dense! Continue reading “Be the Mockingjay: What the Capitol Can Learn from Associations”

10 Simple Ways to Show Your Co-Workers You Care

By: Kaitlyn Hudlow, M.S.

Now more than ever, company culture is an important factor for a successful business. It is a known fact that people will be happier to pull into work every day knowing they are a part of a team, not just another worker bee. One way to start building that “team” feeling, is by showing your co-workers you appreciate them. Below are 10 simple ways to show your co-workers you care! Continue reading “10 Simple Ways to Show Your Co-Workers You Care”

Shop for Success

By: Caroline Thomas

Imagine that you’re standing in your favorite store. What do you see around you? What catches your attention? What ultimately convinces you to make a purchase? Is the purchase you make planned or unplanned?  You make your way through a store to find you are surrounded by a variety of items and that can sometimes lead to an overwhelming feeling. I have to admit that there have been times that I have forgotten why I went to a store in the first place because of all the distractions that are present. The good news is that you can be the difference in a consumer’s experience. There are many strategies that can be applied in both the world of retail merchandising and association management that will help to achieve the goals you strive for. Continue reading “Shop for Success”

From Superhero to Superstar

By: Kim Barclay

Paper?  What is paper? How did we survive before computers, the internet and email?

Life can be frustrating.  For one, my car has been in the shop for way too long.  Second, my bad karma has followed me to my office where our office as conducting server maintenance.  This means that access to the internet and email can be sporadic..  Our IT director came around to everyone this morning and asked our whole office to log off our computers, and then told us it might take up to 45 minutes until we could log back on to the network.  Holy Interrupted Internet, Batman!  How am I supposed to work without a computer and the internet?

Continue reading “From Superhero to Superstar”