What Do Wine and Membership Have in Common?

By: William Lessley

002A few years ago, I tried desperately to get “into” wine. Wine was the new thing that everyone was suddenly all about. There are so many choices when it comes to the vino; where do you begin? There are opinions on whether white wine is better than red, what pairs best with fish, beef, pork, or dessert, and if wine under $10 a bottle is even worthy of being considered “real wine”. If you ask 20 people which wine is the best white or red wine, you’ll get 50 different answers. Continue reading “What Do Wine and Membership Have in Common?”

Once a Nole, Always a Nole: How to Retain Members

By: Shelly Sobol

Since I was a kid, I remember being dressed in Florida State University outfits/colors and would even ask for new FSU stuff for holidays and birthdays. Even thouFSU membershipgh I grew up seven hours south of Tallahassee, the Seminoles were always my favorite team.

Fast forward to 2003 and my freshman year at college. I went to every single home game… but it wasn’t always about the football. Yes, I loved the exciting plays and yelling about bad calls. But outside of that, the reasons I went every week, and the reason I have hardly missed a home game in the 11 years I’ve lived in Tallahassee is for 3 reasons (in no priority order). Continue reading “Once a Nole, Always a Nole: How to Retain Members”