Sales Statistics You Can’t Miss

By: Maureen Turner

I recently attended the Florida Society of Association Executives (www.fsae.org) annual convention. I almost didn’t go. It was too far, would cost too much, etc. Yes, I made every excuse not to attend. However, if you have never been a part of FSAE, I encourage you to try it. There really is something for everyone.

I particularly enjoyed the closing keynote speaker, Delatorro McNeal, II, MS, CSP, who was sponsored by Partners (www.yoursearchisdone.com). He covered a variety of topics including work life balance, but the biggest take away for me was his information on sales. Continue reading “Sales Statistics You Can’t Miss”

I Was Talking, Did You Say Something?

By: Lisa Kamper

Advertising Sales is a profession and like all professions it requires a certain amount of skill. If you take the time to master the required skills you will excel in your profession. All skills are not equal however; while prospecting, presentation and of course closing are all skills that contribute to the closing of a sale. There are three key ingredients that I have found that are more important. Continue reading “I Was Talking, Did You Say Something?”

Springtime! Rebirth! Review!

By: Maureen Turner

Springtime in Tallahassee.  It is a very special time of the year! We have welcomed Spring since 1967 with one of the largest and most celebrated parades in the Southeast. Over 200,000 people flock to Tallahassee to celebrate Spring.

What better way to start the new season? Put the dead winter away and begin a new season. Having been raised in New England with bitter cold winters, spring was always special to me. Spring brings forth rebirth! There are gorgeous flowering trees and camellias and azaleasare everywhere.

4.16.14 Continue reading “Springtime! Rebirth! Review!”