Sponsorships Got You In A Rut?

by: Danielle Jessup

Do you hold the same meetings year after year and roll out the same sponsorship packet?  If so,111 it may be time to do some updating, as many vendors are looking for more creative ways to get their company name out there.  Whether it is a small meeting for 35 people or a large conference for hundreds, sponsors want to see the ROI.  Standard sponsorship levels still have their place but it’s also time to start thinking outside the box.  Work with the vendors directly to ensure they get the most out of their sponsorship.

Here are a few tips to help you secure sponsorships. Continue reading “Sponsorships Got You In A Rut?”

I Was Talking, Did You Say Something?

By: Lisa Kamper

Advertising Sales is a profession and like all professions it requires a certain amount of skill. If you take the time to master the required skills you will excel in your profession. All skills are not equal however; while prospecting, presentation and of course closing are all skills that contribute to the closing of a sale. There are three key ingredients that I have found that are more important. Continue reading “I Was Talking, Did You Say Something?”