By: William Ferguson
Membership is the lifeblood of any association and everyone is responsible for keeping it pumping. From your board members to the person who answers phones at your association’s headquarters, recruiting and retaining members is everyone’s job. A great way to get everyone on board and excited about membership with the organization is picking a fun theme or idea to rally around.
Last year, I shared with you a membership materials makeover story. This year, we’re at it again as we continue to push membership to the next level and ignite our inner superheroes! When we sat down to decide how to incorporate the superhero theme into membership materials we knew we were going to have a lot of fun. Who doesn’t like superheroes? This campaign isn’t just about recruiting new members – it’s about recognizing how amazing our members and leaders are already! Continue reading Ignite Your Inner Superhero!
By: John Ricco, CAE
The Thanksgiving holiday begins a time of year where we often take stock of our annual accomplishments and shortcomings and generate thoughts of grandeur for the upcoming year. Thanksgiving is time to express gratitude for the blessings we have to family, friends and colleagues. There two simple ways you can use the theme of Thanksgiving which, if you commit to and are willing to invest less than 1% of your time, will pay huge dividends in 2015 and beyond.
“No duty is more important than that of returning thanks.” – James Allen Continue reading Mom Was Right: Two Simple Steps for Success
By: Lauren Millard
“Hi. We’ve accidentally double booked your meeting space”. As a meeting planner, that might be one of the worst phone calls you can get. As if planning a meeting wasn’t stressful enough (Don’t believe me? Read our previous post here!), now you’re workload has just been increased.
I just started planning meetings this year, and I was hit with this phone call. As someone who was still learning the ins and outs of meeting planning, this sent me into a panic. I learned a lot from the experience. Here are some quick tips if you’re ever in this situation. Continue reading “We’ve double booked your meeting space”… Now What??
By: Lauren Asbell, CMP
It’s 9:00 a.m. Monday morning and your board has decided they want a brand new logo for the association. Who you gonna call? A GRAPHIC DESIGNER!
Ok, so I’m a designer, not a writer, but if that situation did happen a graphic designer would be the perfect person to call. Below are some tips to successfully work with a designer. Continue reading Tips for Working with a Graphic Designer
By Christina Welty, MA
I’ve worked with exhibitors for over a decade and there’s no doubt that they are the lifeblood of most associations. Without the support of the associate/industry members through exhibits and sponsorships, most associations could not continue having Annual Conventions each year.
So why is it that some meeting planners seem to focus little energy enhancing the experiences of the exhibitors? Most likely, this lack of energy is probably not deliberate. Hosting and managing an Annual Convention is a LOT of work and depending on the amount of staff, you may not have time to focus on everything. In this blog, I’ll share some strategies I’ve practiced and some tactics I’ve seen exhibitors use that have been successful. Some take quite a bit of time and money, but others do not and can make a BIG difference. Continue reading Love, Exhibitor Style: Starring Meeting Planners & Vendors
By: Shelly Sobol
What is it about green beer and St. Patrick’s day that go hand in hand? You can’t have one without the other. You can’t celebrate the Irish holiday without your ceremonious glass and you can’t drink green beer any other day of the year- because at that point it just feels like leftovers. So when you break it all down, it’s about having things “just right”. The right glass, at the right watering hole, on the right day. Don’t believe me? Ask if this light eyed, freckled Irish lassie who lives in a college town has ever missed her annual green beer! (The answer is no)
Continue reading What green beer and Goldilocks have in common